1 the act of working out the form of something (as by making a sketch or outline or plan); "he contributed to the design of a new instrument" [syn: designing]
2 an arrangement scheme; "the awkward design of the keyboard made operation difficult"; "it was an excellent design for living"; "a plan for seating guests" [syn: plan]
3 something intended as a guide for making something else; "a blueprint for a house"; "a pattern for a skirt" [syn: blueprint, pattern]
5 an anticipated outcome that is intended or that guides your planned actions; "his intent was to provide a new translation"; "good intentions are not enough"; "it was created with the conscious aim of answering immediate needs"; "he made no secret of his designs" [syn: purpose, intent, intention, aim]
6 a preliminary sketch indicating the plan for something; "the design of a building"
1 make or work out a plan for; devise; "They contrived to murder their boss"; "design a new sales strategy"; "plan an attack" [syn: plan, project, contrive]
2 design something for a specific role or purpose or effect; "This room is not designed for work"
3 create the design for; create or execute in an artistic or highly skilled manner; "Chanel designed the famous suit"
4 make a design of; plan out in systematic, often graphic form; "design a better mousetrap"; "plan the new wing of the museum" [syn: plan]
5 create designs; "Dupont designs for the house of Chanel"
6 conceive or fashion in the mind; invent; "She designed a good excuse for not attending classes that day"
7 intend or have as a purpose; "She designed to go far in the world of business"
- A plan (with more or less detail) for the structure and functions of an artifact, building or system.
- A pattern, as an element of a work of art or architecture.
- The composition of a work of art.
- Intention or plot.
- M. Le Page Du Pratz, History of Louisisana (PG), p. 40
- I give it you without any other design than to shew you that I reckon nothing dear to me, when I want to do you a pleasure.
- The shape or appearance given to an object, especially one that is intended to make it more attractive.
- The art of designing
- Danish design of furniture is world-famous.
- Chinese: 設計, 设计 (shèjì)
- Czech: návrh
- Dutch: ontwerp
- Finnish: suunnitelma, malli
- French: conception
- German: Design
- Greek: σχέδιο
- Icelandic: hönnun
- Italian: disegno
- Japanese: 設計 (せっけい, sekkei)
- Korean: 디자인 (dijain)
- Maltese: disinn
- Portuguese: projeto
- Russian: конструкция (konstrúktsija)
- Spanish: diseño, modelo
- Finnish: kuvio, design
- Finnish: sommittelu
- Finnish: suunnitelma, juoni
- Spanish: intención
- Finnish: muotoilu, design
art of designing
- Finnish: muotoilu, design
- Hebrew: עיצוב
- To lay out or plan.
- Finnish: suunnitella, muotoilla
- Greek: σχεδιάζω (schediázo)
- Icelandic: hanna
- Maltese: iddisinnja
- Spanish: diseñar
Design, usually considered in the context of applied arts, engineering, architecture, and other creative endeavors, is used both as a noun and a verb. As a verb, "to design" refers to the process of originating and developing a plan for a product, structure, system, or component. As a noun, "a design" is used for either the final (solution) plan (e.g. proposal, drawing, model, description) or the result of implementing that plan (e.g. object produced, result of the process). More recently, processes (in general) have also been treated as products of design, giving new meaning to the term "process design".
Designing normally requires a designer to consider the aesthetic, functional, and many other aspects of an object or a process, which usually requires considerable research, thought, modeling, interactive adjustment, and re-design.
Philosophies and studies of designThere is no universal language or unifying institution for designers of all disciplines. Raised levels of achievement often lead to raised expectations. In structuration theory, design is both medium and outcome generating a Janus like face, with every ending marking a new beginning.
There are countless philosophies for guiding design as the design values and its accompanying aspects within modern design vary, both between different schools of thought and among practicing designers. Design philosophies are usually for determining design goals. A design goal may range from solving the least significant individual problem of the smallest element to the most holistic influential utopian goals. Design goals are usually for guiding design. However, conflicts over immediate and minor goals may lead to questioning the purpose of design, perhaps to set better long term or ultimate goals.
Philosophies for guiding designA design philosophy is a guide to help make choices when designing such as ergonomics, costs, economics, functionality and methods of re-design. An example of a design philosophy is “dynamic change” to achieve the elegant or stylish look you need.
Approaches to designA design approach is a general philosophy that may or may not include a guide for specific methods. Some are to guide the overall goal of the design. Other approaches are to guide the tendencies of the designer. A combination of approaches may be used if they don't conflict.
Some popular approaches include:
- User-centered design, which focuses on the needs, wants, and limitations of the end user of the designed artifact.
- Use-centered design, which focuses on the goals and tasks associated with the use of the artifact, rather than focusing on the end user.
- KISS principle, (Keep it Simple, Stupid), which strives to eliminate unnecessary complications
- There is more than one way to do it (TMTOWTDI), a philosophy to allow multiple methods of doing the same thing
- Murphy's Law (things will go wrong in any given situation, if you give them a chance)
Philosophies for methods of designing
Design Methods is a broad area that focuses on:
- Exploring possibilities and constraints by focusing critical thinking skills to research and define problem spaces for existing products or services—or the creation of new categories; (see also Brainstorming)
- Redefining the specifications of design solutions which can lead to better guidelines for traditional design activities (graphic, industrial, architectural, etc.);
- Managing the process of exploring, defining, creating artifacts continually over time
- Prototyping possible scenarios, or solutions that incrementally or significantly improve the inherited situation
- Trendspotting; understanding the trend process.
Philosophies for the purpose of designsIn philosophy, the abstract noun "design" refers to a pattern with a purpose. Design is thus contrasted with purposelessness, randomness, or lack of complexity.
To study the purpose of designs, beyond individual goals (e.g. marketing, technology, education, entertainment, hobbies), is to question the controversial politics, morals, ethics and needs such as Maslow's hierarchy of needs. "Purpose" may also lead to existential questions such as religious morals and teleology. These philosophies for the "purpose of" designs are in contrast to philosophies for guiding design or methodology.
Often a designer (especially in commercial situations) is not in a position to define purpose. Whether a designer is, is not, or should be concerned with purpose or intended use beyond what they are expressly hired to influence, is debatable, depending on the situation. Not understanding or disinterest in the wider role of design in society might also be attributed to the commissioning agent or client, rather than the designer.
Design as a processDesign as a process can take many forms depending on the object being designed and the individual or individuals participating.
Defining a design processAccording to video game developer Dino Dini in a talk given at the 2005 Game Design and Technology Workshop held by Liverpool JM University, design underpins every form of creation from objects such as chairs to the way we plan and execute our lives. For this reason it is useful to seek out some common structure that can be applied to any kind of design, whether this be for video games, consumer products or one's own personal life.
For such an important concept, the question "What is Design?" appears to yield answers with limited usefulness. Dino Dini states that the design process can be defined as "The management of constraints". He identifies two kinds of constraint, negotiable and non-negotiable. The first step in the design process is the identification, classification and selection of constraints. The process of design then proceeds from here by manipulating design variables so as to satisfy the non-negotiable constraints and optimizing those which are negotiable. It is possible for a set of non-negotiable constraints to be in conflict resulting in a design with no solution; in this case the non-negotiable constraints must be revised. For example, take the design of a chair. A chair must support a certain weight to be useful, and this is a non-negotiable constraint. The cost of producing the chair might be another. The choice of materials and the aesthetic qualities of the chair might be negotiable.
Dino Dini theorizes that poor designs occur as a result of mismanaged constraints, something he claims can be seen in the way the video game industry makes "Must be Fun" a negotiable constraint where he believes it should be non-negotiable.
It should be noted that "the management of constraints" may not include the whole of what is involved in "constraint management" as defined in the context of a broader Theory of Constraints, depending on the scope of a design or a designer's position.
Redesign Something that is redesigned requires a different process than something that is designed for the first time. A redesign often includes an evaluation of the existent design and the findings of the redesign needs are often the ones that drive the redesign process.
Typical stepsA design process may include a series of steps followed by designers. Depending on the product or service, some of these stages may be irrelevant, ignored in real-world situations in order to save time, reduce cost, or because they may be redundant in the situation.
Typical stages of the design process include:
- Pre-production design
- Design brief - a statement of design goals
- Analysis - analysis of current design goals
- Research - investigating similar design solutions in the field or related topics
- Specification - specifying requirements of a design solution for a product (product design specification) or service.
- Problem solving - conceptualizing and documenting design solutions
- Presentation - presenting design solutions
- Design during production
- Post-production design feedback for future designs
- Redesign - any or all stages in the design process repeated (with corrections made) at any time before, during, or after production.
TerminologyThe word "design" is often considered ambiguous depending on the application.
Design and artDesign is often viewed as a more rigorous form of art, or art with a clearly defined purpose. The distinction is usually made when someone other than the artist is defining the purpose. In graphic arts the distinction is often made between fine art and commercial art.
In the realm of the arts, design is more relevant to the "applied" arts, such as architecture and product design. In fact today the term design is widely associated to modern industrial product design as initiated by Raymond Loewy.
Design implies a conscious effort to create something that is both functional and aesthetically pleasing. For example, a graphic artist may design an advertisement poster. This person's job is to communicate the advertisement message (functional aspect) and to make it look good (aesthetically pleasing). The distinction between pure and applied arts is not completely clear, but one may consider Jackson Pollock's (often criticized as "splatter") paintings as an example of pure art. One may assume his art does not convey a message based on the obvious differences between an advertisement poster and the mere possibility of an abstract message of a Jackson Pollock painting. One may speculate that Pollock, when painting, worked more intuitively than would a graphic artist, when consciously designing a poster. However, Mark Getlein suggests the principles of design are "almost instinctive", "built-in", "natural", and part of "our sense of 'rightness'." Pollock, as a trained artist, may have utilized design whether conscious or not.
Design and engineeringEngineering is often viewed as a more rigorous form of design. Contrary views suggest that design is a component of engineering aside from production and other operations which utilize engineering. A neutral view may suggest that both design and engineering simply overlap, depending on the discipline of design. The American Heritage Dictionary defines design as: "To conceive or fashion in the mind; invent," and "To formulate a plan", and defines engineering as: "The application of scientific and mathematical principles to practical ends such as the design, manufacture, and operation of efficient and economical structures, machines, processes, and systems." . Both are forms of problem-solving with a defined distinction being the application of "scientific and mathematical principles". How much science is applied in a design is a question of what is considered "science". Along with the question of what is considered science, there is social science versus natural science. Scientists at Xerox PARC made the distinction of design versus engineering at "moving minds" versus "moving molecules".
Design and productionThe relationship between design and production is one of planning and executing. In theory, the plan should anticipate and compensate for potential problems in the execution process. Design involves problem-solving and creativity. In contrast, production involves a routine or pre-planned process. A design may also be a mere plan that does not include a production or engineering process, although a working knowledge of such processes is usually expected of designers. In some cases, it may be unnecessary and/or impractical to expect a designer with a broad multidisciplinary knowledge required for such designs to also have a detailed knowledge of how to produce the product.
Design and production are intertwined in many creative professional careers, meaning problem-solving is part of execution and the reverse. As the cost of rearrangement increases, the need for separating design from production increases as well. For example, a high-budget project, such as a skyscraper, requires separating (design) architecture from (production) construction. A Low-budget project, such as a locally printed office party invitation flyer, can be rearranged and printed dozens of times at the low cost of a few sheets of paper, a few drops of ink, and less than one hour's pay of a desktop publisher.
This is not to say that production never involves problem-solving or creativity, nor design always involves creativity. Designs are rarely perfect and are sometimes repetitive. The imperfection of a design may task a production position (e.g. production artist, construction worker) with utilizing creativity or problem-solving skills to compensate for what was overlooked in the design process. Likewise, a design may be a simple repetition (copy) of a known preexisting solution, requiring minimal, if any, creativity or problem-solving skills from the designer.
Process design"Process design" (in contrast to "design process") refers to the planning of routine steps of a process aside from the expected result. Processes (in general) are treated as a product of design, not the method of design. The term originated with the industrial designing of chemical processes. With the increasing complexities of the information age, consultants and executives have found the term useful to describe the design of business processes as well as manufacturing processes.
Design approaches and methods
Other design related topics
design in Aragonese: Diseño
design in Belarusian (Tarashkevitsa): Дызайн
design in Bosnian: Dizajn
design in Bulgarian: Дизайн
design in Catalan: Disseny
design in Czech: Design
design in Welsh: Dylunio
design in Danish: Design
design in German: Design
design in Spanish: Diseño
design in Esperanto: Dezajno
design in Persian: طراحی
design in French: Design
design in Galician: Deseño
design in Korean: 디자인
design in Hindi: डिजाइन
design in Croatian: Dizajn
design in Indonesian: Desain
design in Icelandic: Hönnun
design in Italian: Design
design in Hebrew: עיצוב
design in Georgian: დიზაინი
design in Lithuanian: Dizainas
design in Hungarian: Formatervezés
design in Macedonian: Дизајн
design in Dutch: Industriële vormgeving
design in Japanese: デザイン
design in Norwegian: Design
design in Norwegian Nynorsk: Formgjeving
design in Polish: Design
design in Portuguese: Design
design in Russian: Дизайн
design in Simple English: Design
design in Serbian: Дизајн
design in Serbo-Croatian: Dizajn
design in Finnish: Muotoilu
design in Swedish: Formgivning
design in Tamil: வடிவமைப்பு
design in Turkish: Tasarım
design in Ukrainian: Дизайн
design in Waray (Philippines): Disenyo
design in Chinese: 設計
abstract art, action, aim, aim at, ambition, anagnorisis, angle, animus, approach, architectonics, architecture, argument, arrange, arrangement, art, art form, art object, artful dodge, artifice, artist, arts and crafts, arts of design, aspiration, aspire after, aspire to, atmosphere, attack, background, background detail, bag of tricks, balance, be after, beget, black and white, blind, blueprint, blueprinting, bluff, bosey, brainchild, breed, bric-a-brac, bring forth, bring into being, brouillon, brushwork, cabal, calculate, calculation, call into being, calligraphy, canon form, cartoon, cast, catastrophe, catch, cave art, ceramics, chalk, characterization, charcoal, charcoal drawing, chart, charting, chiaroscuro, chicanery, chouse, classic, coin, color, complication, composition, conation, conceive, conception, concert, concoct, configuration, connivance, conniving, conspiracy, constitution, construct, construction, contemplate, continuity, contrivance, contrive, cook up, copy, counsel, coup, craft, crayon, create, creation, crosshatch, curve, curve-ball, cut out, cute trick, dash off, daub, deceit, decoration, decorative composition, decorative style, deliberation, delineate, delineation, denouement, depict, desideration, desideratum, designing, designs, desire, destine, detail, determination, determine, develop, development, device, devise, diagram, dirty deal, dirty trick, disposition, dodge, doodle, dope out, draft, draftsmanship, draw, draw up, drawing, dream up, drive at, ebauche, effect, elevation, engender, engraving, enterprise, envisage, envisagement, envision, episode, esquisse, etching, evil intent, evolve, expedient, fable, fabricate, fakement, falling action, fashion, fast deal, feint, fetch, ficelle, figure, figuring, fine arts, fixed purpose, foil, folk art, forecast, foreground detail, foresight, forethought, forge, form, format, formation, frame, fugue form, function, gambit, game, game plan, generate, gimmick, give being to, give rise to, go for, goal, googly, graph, graphic arts, graphing, grift, grotesque, ground plan, grouping, guidelines, harbor a design, hatch, have every intention, hocus-pocus, house plan, ichnography, idea, improvise, incident, intend, intendment, intent, intention, intrigue, invent, invention, joker, juggle, jugglery, kitsch, knavery, lay out, lay plans, layout, lied form, limn, line, line drawing, lineup, little game, local color, long-range plan, machination, make, make a projection, make arrangements, make do with, make up, maneuver, manipulation, map, map out, mapping, master, master plan, masterpiece, masterwork, mature, mean, meaning, method, methodize, methodology, mind, mint, mobile, model, mood, motif, motive, mould, move, movement, museum piece, mythos, national style, nisus, nude, object, objective, old master, operations research, organization, organize, originate, ornamental motif, outline, paint, paint a picture, painterliness, pass, pastel, pasticcio, pastiche, pattern, pen-and-ink, pencil, pencil drawing, period style, peripeteia, perspective, photography, picture, picturize, piece, piece of virtu, plan, plan ahead, planning, planning function, plastic art, plot, ploy, point, portray, prearrange, prearrangement, primary form, primitive art, procedure, procreate, produce, profile, program, program of action, project, projection, proposal, propose, prospectus, prototype, purport, purpose, racket, rationalization, rationalize, recognition, red herring, reflection, repeated figure, resolution, resolve, rising action, rondo form, rough, rough copy, rough draft, rough outline, ruse, sake, schedule, schema, schematism, schematization, schematize, scheme, scheme of arrangement, scratch, sculpture, scumble, scurvy trick, secondary plot, set out, set up, setting, setup, shade, shading, shadow, shape, shift, silhouette, silver-print drawing, sinopia, skeleton, sketch, sketch out, slant, sleight, sleight of hand, sleight-of-hand trick, sonata allegro, sonata form, spawn, stabile, statue, stencil, still life, story, stratagem, strategic plan, strategy, strike out, striving, structure, study, style, subject, subplot, subterfuge, switch, symphonic form, system, systematization, systematize, table, tactic, tactical plan, tactics, target, technique, the arts, the big picture, the picture, thematic development, theme, think, think of, think out, think up, thinking, thought, tint, toccata form, tone, topic, touch, trace, tracing, treatment, trick, trickery, twist, undertaking, values, view, vignette, virtu, visualize, volition, way, wile, will, wily device, work, work of art, work out, work up, working drawing, working plan